Global Wet Pet Food Market Trends and Forecast: 2019-2029F

The global wet pet food market is experiencing steady growth, with a projected CAGR of 4.62% through 2029. This growth is driven by the increasing trend of considering pets as family members, leading pet owners to prioritize their health and well-being. As a result, there is a growing demand for premium and high-quality pet food products, including wet pet food formulations that offer nutritional benefits and taste appeal similar to homemade meals.

Pet owners are increasingly seeking pet food products with natural ingredients, balanced nutrition, and functional benefits such as improved digestion, joint health, and skin/coat condition. Wet pet food manufacturers are responding to this demand by offering products tailored to specific health needs and life stages of pets. Additionally, as disposable incomes rise and consumers become more discerning about the quality of products they purchase for their pets, there is a shift towards premium and specialty pet food options.

E-commerce platforms and online retail stores are playing a significant role in the growth of the wet pet food market. These platforms offer pet owners the convenience of purchasing wet pet food from their homes, providing a wide selection of products, including specialized diets, premium options, and niche brands not commonly found locally. Subscription-based services for wet pet food are also gaining popularity, offering pet owners convenience, cost savings, and peace of mind.

The dog food segment is projected to experience rapid growth in the wet pet food market, driven by the increasing pet ownership worldwide, particularly in urban areas and among younger demographics. North America emerged as the dominant region in the global wet pet food market in 2023, with a large and established pet ownership culture leading to a substantial demand for pet food products, including wet pet food.

Overall, the global wet pet food market is expected to continue its growth trajectory, with key players in the industry focusing on offering high-quality, nutritious, and palatable products to meet the evolving needs of pet owners.